Subir Bandyopadhyay

Subir Bandyopadhyay

Professor of Marketing 

• Publications & Impact:  Google Scholar Citations

Degrees
Ph.D., Marketing, University of Cincinnati
MBA, Indian Institute of Management, Calcutta, INDIA
M.M.S.M, Bharatiya Vidya Bhavan, INDIA
B.E., Mechanical Engineering, Jadavpur University, INDIA
PG Certificate, Distance Education, Indiana University
PG Certificate, Social Media for Business, University of Cincinnati

Year of Hire: 2001

Teaching Interests:
Retail Management
Marketing Strategy
Social Media Marketing
Global Marketing

Research Interests:
Retailing Strategy
International Marketing
Social Media Marketing
Consumer Behavior
Non-Profit Marketing

Professional Activities/Affiliations:
American Marketing Association
Institute for Operation Research and Management Science
Rotary International